BBC local radio meets Jon Myers

Like meeting the immovable object?

Former commercial radio entrepreneur, Jon Myers, has delivered his report into the efficiency and value of BBC local radio.

BBC executives are hoping to cut the local radio budget by £15m a year. They’ve asked Myers to come up with some ideas on how. Ironic given that Myers was the man who spent lorry loads of cash on local radio football rights whilst at Real Radio!

Anyways – does the Jon Myers report say anything that hasn’t been known and suggested for years? Why have BBC bosses and managers failed to see the obvious answers?  Were BBC local radio reforms too sensitive for BBC bosses to touch, so it made sense to get a consultant to say the ‘un-sayable?’

Thoughts please.

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