Two iconic Liverpool organisations have today announced an innovative new partnership as the National Broadcasting School has facilitated the launch of Albert Dock Radio based at the City’s largest free tourist attraction.
Today’s launch was hosted by Albert Dock Radio’s Station Manager Jason Hardy and attended by 70 invited guests at Revolucion de Cuba on the Albert Dock including representatives from all elements of the Albert Dock.
The NBS have worked on this project with leading industry professional John Evington to ensure that Albert Dock Radio (ADR) will provide quality content and music to enhance the visitor experience at the Albert Dock as their season gets underway with Heritage on the Dock from 5th – 8th April.
Utilising new technology NBS have delivered the latest advance in social media which allows an organisation to interact with its customers wherever they may be in the world, 24 hours a day, 365 days a year combining compelling content and quality music from the 60s to the present day.
ADR will provide a platform for training and apprenticeships for those interested in a career in broadcasting and will capture and celebrate the broad range of sights and sounds that make Albert Dock such a vibrant place.
The station will form part of the curriculum for a broadcasting training school for young people hoping to break into a career in media, who will capture fresh and engaging content about what is happening in and around the Dock, while creating a lasting archive of voices of visitors who make up the famous Grade I Listed attraction throughout the year.
Speaking at this afternoon’s launch, NBS Chairman Jason Harborow said, “ I’m delighted with the response today to the launch of ADR and the foundations we’ve built, not only for the benefits we can bring to the Dock itself but how we can look to develop potential broadcasters of all ages using ADR as an ideal platform for them to gain experience in a professional radio station.
“I’m also thrilled with the number of people who approached me today with suggestions for content and everybody at the National Broadcasting School is looking forward to working with the Albert Dock community to disseminate that content to a global audience.”
Albert Dock Radio will stream online via www.albertdockradio.com and is also available on Tunein on your smartphone, tablet, in-car, DTV and PC. For more information on the project and how it can help revolutionise your business’ way of communicating with ts staff or customers please contact [email protected]